One Rep Global and Courchevel Tourisme conclude a luxury travel promotion in India, ETTravelWorld

One Rep Global, a luxury hospitality and travel sales and marketing representation firm, in association with Courchevel Tourisme, completed a coordinated promotional campaign in four cities across India. Hosted in New Delhi, Mumbai, Bengaluru and Ahmedabad, this exclusive, invitation-only initiative attracted over 275 of India’s most influential luxury travel professionals.

The showcases highlighted Courchevel’s unique position as a leading Alpine destination, highlighting its location in Les 3 Vallées – the largest ski area in the world – alongside Michelin-starred restaurants, ultra-luxury chalets, exclusive designer boutiques, and globally recognized hotels. To provide a first-hand perspective, a delegation from Courchevel, including hoteliers and ski school directors, reached out directly to Indian travel professionals to present a wide range of the resort’s offerings.

“India is a very important market for us, and this year we wanted to strengthen our presence. The overwhelming response has reaffirmed that Indian travelers are looking for more than just luxury – they want authenticity, gastronomy and experiences that connect them with culture. Courchevel delivers all of this at the highest standards,” said Alexia Lin, Director, Courchevel Tourisme.

The initiative was conceptualized and implemented by One Rep Global, leveraging its B2B expertise for luxury travel brands. Through coordinated communication and immersive presentations, the company positioned Courchevel’s brand story in line with India’s growing appetite for unique, experience-driven journeys.

Commenting on the campaign, Hemant Mediratta, Founder and CEO, One Rep Global said: “India’s appetite for unique and experiential luxury travel is at an all-time high, and the French Alps embody aspirational travel. With this campaign, our aim was not just to showcase the destination, but to craft a compelling narrative and forge impactful partnerships. By bringing the essence of Courchevel directly to our travel community, we have generated excitement and laid the foundation for significant growth from India.”

As Courchevel prepares to celebrate its 80th anniversary in 2026, the roadshow marks an important milestone in expanding its reach in one of its fastest-growing overseas markets. For One Rep Global, the partnership underscores its position as a trusted partner for international destinations seeking to establish meaningful participation in India’s luxury travel ecosystem.

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