Croatia joins Spain, Austria, Italy and Greece in dominating Europe’s must-see destinations for 2025 – find out why

Posted on November 4, 2025

Croatia joins Spain, Austria, Italy and Greece in dominating Europe’s must-see destinations for 2025. This exciting development comes as Croatia continues to rise as a major travel hotspot. Thanks to its stunning Adriatic coastline, rich cultural heritage, and growing year-round tourism, it now stands alongside popular European destinations such as Spain, Austria, Italy and Greece. Each of these countries offers something unique, whether it’s the vibrant culture of Spain, the majestic mountains of Austria, the timeless history of Italy, or the sun-soaked islands of Greece.

Now Croatia is joining forces with these forces to offer tourists an unforgettable European experience. This emerging trend makes Croatia a top choice for travelers in 2025, making it a must-see destination alongside its popular counterparts. Croatia’s growing popularity reflects its ability to combine natural beauty, cultural richness and modern tourism offerings, ensuring that it continues to attract the world’s attention.

Croatia: a rising star in European tourism

Croatia has become a beacon for tourists looking for a mix of culture, stunning coastline and hidden gems. As of mid-2025, Croatia has set new records in international tourism, with more than 15.5 million arrivals and 79.2 million overnight stays by August. The country expects to earn €15.5 billion from foreign tourists this year alone, an amazing growth story.

What makes Croatia stand out in 2025 is not only its beautiful beaches along the Adriatic coast, but its growing appeal in the off-season. Historically, the summer months attracted the largest number of visitors, but now the country is a year-round tourist destination. From the UNESCO World Heritage Site of Dubrovnik to tranquil islands like Hvar and Korčula, Croatia offers diverse experiences that can be enjoyed in all seasons.

Why is Croatia a must-visit destination in 2025?
The country is more accessible than ever, with strong air travel links and a growing tourism infrastructure. For those looking for something off the beaten path, Croatia’s less crowded islands and heritage towns are ideal for an authentic European holiday.

What are we looking forward to
Adventurers can explore the natural beauty of Plitvice Lakes National Park, while history lovers will fall in love with the Old Town of Split. For a luxury holiday, enjoy the stunning seaside resorts of Istria. Croatia’s attractiveness is steadily increasing, making it a top choice for 2025.

Spain: A destination that never disappoints

Spain continues to shine as one of Europe’s top tourist hotspots. By October 2024, the country received more than 82.8 million international tourists, representing a 10.8% increase compared to the previous year. This growth is expected to continue, with full-year forecasts reaching a staggering 94 million visitors in 2024, ensuring Spain’s position as one of the world’s top destinations.

Spain is not just about sunny beaches and bustling cities. It’s a country that offers everything from cultural treasures like the Alhambra in Granada to the vibrant nightlife of Barcelona. The combination of rich history, contemporary art, and delicious food is the perfect combination for travelers in 2025.

Why is Spain ideal for 2025?
In 2025, Spain remains a strong choice for those looking for a mix of beach holidays and cultural experiences. The country’s well-developed infrastructure makes it easy to explore everything it has to offer, whether you’re in Madrid, enjoying a walk through history, or relaxing on the sandy beaches of the Costa Brava.

What are we looking forward to
Explore Spain’s diverse regions – from the Mediterranean allure of Mallorca and Ibiza to the historic heart of Seville. Spain’s year-round appeal ensures that there is never a bad time to visit.

Austria: For lovers of adventure, culture and nature

Austria is not just a haven for winter sports but also a destination for summer adventures, making it a top European choice in 2025. With its mountains, lakes and rich cultural history, Austria offers something for every type of traveller. Its official tourism portal describes Austria as an “ideal holiday destination” all year round, attracting millions of visitors each year.

The country promotes its multi-seasonal appeal, with summer hiking and lake activities, as well as skiing in the winter. Whether you’re looking to enjoy the Alps or explore the historic cities of Vienna and Salzburg, Austria is one of the best places to visit in 2025.

Why is Austria one of the places to visit in 2025?
Austria’s strong tourism infrastructure and strong government support make it an easy destination to visit. The diverse landscape, from majestic Alps to tranquil lakes, promises something for everyone – whether you’re a winter sports enthusiast or a nature lover.

What are we looking forward to
In 2025, don’t miss the opportunity to explore Vienna’s majestic palaces or Salzburg’s Baroque architecture. Austria’s stunning natural beauty and charming villages provide the perfect backdrop for a peaceful retreat or an action-packed holiday.

Italy: the timeless magic of romance and culture

Italy remains one of Europe’s most beloved destinations, attracting millions of visitors every year. Although no specific forecasts for 2025 are available from the national tourism ministry, Italy is consistently among the most visited countries in the world, largely due to its timeless appeal. Its culture, heritage and cuisine make it an outstanding choice for anyone visiting Europe.

From the romantic canals of Venice to the ruins of ancient Rome, Italy offers an endless number of experiences for 2025 tourists. The country continues to innovate in its tourism offering, with new initiatives focusing on sustainability and preserving its natural beauty.

Why Italy remains a top destination?
The appeal of Italy does not fade. In 2025, travelers can expect improved accessibility and enhanced tourist services that will make experiencing its magic easier than ever before. Whether you’re wandering through Tuscan vineyards or exploring the Amalfi Coast, Italy’s rich history and beautiful scenery never fail to impress.

What are we looking forward to
Savor the flavors of Italy, experience art in Florence, or stroll the streets of historic Rome. Italy is the ultimate cultural haven that continues to develop and grow in popularity every year.

Greece: sun, sea and history await you in 2025

Greece is a destination that has been gaining appeal in recent years, with its sunny islands, rich history and Mediterranean climate attracting more and more visitors. The Hellenic Republic continues to rise in the ranks of European travel, with the country touting its world-famous beaches and ancient archaeological sites.

Why is Greece the best choice for 2025?
In 2025, Greece is expected to see continued growth in international arrivals, especially from travelers seeking sun, culture and relaxed atmosphere. The stunning Greek islands – Santorini, Mykonos and Crete – continue to attract visitors, while mainland Greece offers historical treasures such as the Acropolis in Athens.

What are we looking forward to
2025 is the perfect time to explore the ruins of ancient Greece, sail around the Greek islands or relax on the beautiful beaches. Whether you’re looking for history or relaxation, the culture, nature and sun Greece has to offer makes it the perfect destination.

The future of European travel in 2025

Europe is full of exciting destinations for 2025, each offering something unique for every type of traveller. From hidden gems in Croatia to beloved classics like Spain and Italy, there is no shortage of options for those planning their next adventure.

As we move into 2025, the tourism landscape is evolving. Countries such as Croatia, Spain, Austria, Italy and Greece continue to lead, with strong growth in visitor numbers and an ever more diverse offering. Whether you’re an adventurer, a culture seeker, or someone looking for a relaxing vacation, Europe promises to deliver unforgettable experiences.