Posted on November 2, 2025
A major collaborative effort has recently been undertaken, where new Saudi winter offers platform Detected by Saudi Tourism Authority (STA). This strategic launch was implemented through the combined efforts of more than a hundred professionals Private sector partners It operates across the country’s vast tourism landscape. The creation of this dedicated digital portal represents a pivotal moment in the systematic promotion of domestic and international travel during the colder months, with a clear focus on enhancing the visitor experience and maximizing industry engagement.
Through this mechanism, a wide range of exclusive arrangements are made available to travellers. These arrangements include deep discounts and curated offers across essential travel services, including flights, accommodation bookings, event tickets and many other important tourism offers. The entire initiative is precisely aligned with the duration of the larger Saudi winter programwhich is scheduled to extend until the end First quarter of 2026. The cornerstone of this newly introduced platform is the innovative pricing structure, called Double the discounts The model, which is primarily designed to attract growing interest from consumers for longer and richer travel experiences.
The strategic framework for the launch
Multiple clear and interconnected strategic objectives are served by this comprehensive digital initiative. The primary consideration was to provide the necessary support and empowerment to a group of entities within the Kingdom’s rapidly thriving tourism industry. By channeling consumer demand and creating a central point for offerings, private sector partners are provided with a mechanism through which they can maximize their contributions and enhance their commercial flexibility. This focused support is essential for the envisioned sustainable expansion of the sector. Furthermore, the systematic generation of increased consumer interest, especially for the goods and experiences it entails Extended stay productsis actively monitored. This is crucial because longer visits are directly linked to increased spending and deeper engagement with a country’s cultural and geographic offerings.
Unpacking the double discounts form
An innovative and very attractive mechanism Double the discounts The model represents a central operational feature of the new platform. This phased system is strategically implemented to encourage longer commitments and wider consumption of services during the travel period. The potential for savings increases systematically as the visitor acquires additional components. For example, the initial discount rate, which is applied to a basic travel booking, is designed to gradually escalate as subsequent items are added to the package. This includes purchasing additional event tickets for shows or festivals, securing subsequent flight purchases for domestic travel between destinations, or, most importantly, booking extended stays.
A celebration of diverse destinations
The geographic scope of the program is expansive, and purposefully designed to showcase the enormous diversity of climates, landscapes and cultural heritage across the country during the winter. the Saudi winter program In itself a reflection of this commitment to diversity. A selection of key regional hubs and sites of cultural interest are comprehensively included through the deals offered on the new platform. Major urban centers such as Riyadh and grandmother It is distinctive, offering vibrant city experiences, world-class events, and cutting-edge cultural scenes. Besides, the historical and archaeological site of Diriyahthe cradle of the Kingdom, is being highlighted as a leading heritage destination.
Digital portal for exceptional events
The complete visitor experience is greatly enhanced by the production of a comprehensive calendar of exceptional events. This schedule of events has been officially released to perfectly complement the travel and accommodation offers offered through Saudi winter offers platform. The careful planning behind this release ensures that travelers have a clear understanding of the full range of activities available to them upon arrival. These scheduled events include details regarding major tourist seasons, world-class festivals, cultural performances, and many other activities designed to engage visitors throughout the winter months.
Comprehensive details regarding all these attractions and performances are readily available to the public, and are officially hosted The spirit of Saudi Arabia Digital platform. This dedicated resource acts as an essential repository of information, allowing for in-depth exploration of the Kingdom’s cultural and entertainment calendar. The emphasis here is on digital accessibility and centralized information, thus reducing friction for travelers at the planning stage. The unified offering of both event listings and exclusive travel offers allows trips to be planned very synergistically, where booking a discounted flight or hotel stay can be seamlessly coupled with attending a major, once-in-a-lifetime event. The digital ecosystem is deliberately designed to guide the traveler from initial inspiration, through the booking process, and finally to fully enjoying the diverse and dynamic winter experience it curates. Saudi Tourism Authority (STA) And its wide network of partners.
Maintaining momentum in the tourism sector
Comprehensive initiative, through disciplined application of Double the discounts Model and strategic deployment of Saudi winter offers platformIt represents a crucial step in the country’s broader efforts to establish itself as a major global tourism destination. By stimulating economic activity and enhancing cooperation with Private sector partnersBy constantly highlighting the country’s broad and diverse appeal, the foundation for sustainable growth is actively being built. This focused effort ensures that the benefits of the tourism sector are widely distributed and that the experiences provided to visitors are maintained at an exceptional level in the future.
