Albania showcases Belice, the largest ancient Illyrian city, highlighting its rich cultural tourism potential in the Mediterranean archaeological exchange in Italy

Published October 31, 2025

Old city Bellisrecognized as one of the most important urban settlements in Illyrian era, and has recently appeared prominently in Mediterranean Archaeological Tourism Exhibition. This major international event, held annually as a platform dedicated to the convergence of history, culture and travel, was seen as the ideal venue for the enhanced promotion of Albania’s vast history. Archaeological Riches. The show was meticulously prepared by representatives of Albanian culture legacy The sector was not just an exhibition; It was a strategic effort to place Belice firmly within the global circle of leading historical destinations.

The primary goal of the entire process was to highlight the city, ensuring that its deep historical narrative is effectively communicated to an audience consisting of international experts, potential investors, and discerning travellers. Through this focused initiative, the cultural potential is enormous Tourism Surrounding development Bellis The focus was on the site and the wider region, highlighting how heritage assets can be leveraged to achieve sustainable economic growth. The post he made Albania in Mediterranean Archaeological Tourism Exhibition It was thus understood to be a critical element of a larger national strategy aimed at tapping into the nation’s historical depth dating back thousands of years.

Peles: Crossroads of Antiquity and Significance

city Bellis It represents in itself an indispensable chapter in the history of the Balkans and more broadly Mediterranean Sea pelvis. Its foundations are believed to have been laid in the 4th century BC, the period when the Roman Empire existed Illyrian The tribes were subject to great political and urban centralization. The site, strategically located on top of a prominent hill, displays the sophisticated planning and notable architectural ambition that were characteristic of the more advanced settlements of its time. The remains of its impressive fortification walls, which are still visible, attest to the city’s defensive importance and power in the ancient world. Constructed using Cycloan and pseudo-isometric techniques, these walls are among the best preserved examples of ancient military architecture in the region. Within the vast walled area, archaeological evidence reveals all the essential elements of a thriving Hellenistic and Roman city.

The historical path of Bellis It has been further consolidated by the discovery of several public buildings. A large theater that can accommodate thousands of spectators was discovered, confirming the city’s role as a cultural and social center. The presence of a large stadium, an agora (market) and several temples dedicated to ancient gods reinforces the understanding of Belis as a fully developed urban entity. During the Roman era, the city maintained its prominent status, being adapted and enhanced with the distinctive Roman architectural style. However, the most important structures dating back to Late Antiquity are the magnificent basilica dating back to the Paleolithic period. These structures, decorated with intricate mosaics, indicate the city’s early conversion to Christianity and its continuing importance as an episcopal see in the Byzantine period. These layers of history – from Illyrian The origins of Hellenistic glory, Roman rule, and Christian reputation – that’s what makes… Bellis Such a unique and compelling focus to Archaeological Auditing and Tourism promotion. The entire narrative of the site is therefore of sustained geopolitical and cultural importance, a fact that was repeatedly sought to be emphasized during the presentation in Italy. A comprehensive narrative of this multi-layered past provides the necessary depth for cultural engagement and educational travel, fulfilling the state’s mandate Mediterranean Archaeological Tourism Exhibition.

Mechanisms for promoting international heritage

The approach followed in the presentation Bellis The exhibition was characterized by a high degree of professionalism and a clear focus on immersive storytelling. Detailed maps, high-resolution photographic materials and 3D digital reconstructions are used to transport the specialist audience directly to the site. The position he holds Albania It has been carefully designed to reflect the monumental scale and meticulous artistry found in the museum Bellis Archaeological Park. Brochures and academic papers detailing the latest findings from the ongoing excavations were distributed, ensuring that the scientific community remained informed of the advances in knowledge achieved by the Albanian and international teams. Particular attention has been paid to illustrating the enormous scale of conservation work being undertaken AlbaniaIts commitment to responsible management Archaeological Treasures.

Feature resolution Bellis Specifically it was not a coincidence. It was a calculated move to diversify perception Albania‘s Tourism offers, moving beyond the increasingly popular coastal attractions towards the rich, unexplored interior. the Mediterranean Archaeological Tourism Exhibition It provides a direct channel to travel operators specializing in cultural itineraries, historical tours and academic trips. Securing the interests of these key industry players is crucial, as they are the entities responsible for crafting niche travel products that attract high-value cultural tourists. Therefore, the goal was not simply to raise awareness, but to establish concrete business relationships and partnerships that would translate into increased visitor numbers and, in turn, increased revenue for the local communities surrounding the site. Discussions began regarding the joint venture Archaeological Projects, potential financing avenues for conservation, and their integration Bellis To established European cultural ways. It has been constantly emphasized that investing in… Bellis It represents an investment in the broader Balkan culture legacyEveryone benefits from it Mediterranean Sea region.

The future path of cultural tourism in Albania

Active participation from Albania The exhibition demonstrates a mature national strategy regarding Archaeological tourism. It is now widely accepted that cultural legacy Websites, such as BellisThey represent an invaluable sustainable resource that must be protected and enhanced alongside. The protection measures implemented at the site, which include ongoing restoration work and the establishment of a dedicated management structure, were highlighted as examples of best practice. Developing the infrastructure surrounding the city Bellis The park, although still requiring investment, is framed as an opportunity for development rather than a barrier to immediate visitation. Improving road access, providing modern visitor facilities, and developing local guesthouses were presented as ripe areas for public-private partnership.