Royal Caribbean Offers Exclusive Beach Club Experiences on Santorini and Cozumel, Bringing New Levels of Luxury to Cruise Itineraries

Published on October 29, 2025

Royal Caribbean is set to elevate the cruise vacation experience by offering exclusive beach club experiences in two of the world’s most popular destinations – Santorini and Cozumel – starting in 2026. These new beach clubs are designed to bring a new level of luxury to cruise travel, offering travelers a more personalized and immersive experience. With its pristine beach locations, exceptional service, and curated excursions that blend relaxation with local culture, Royal Caribbean reinforces its commitment to providing an unforgettable experience. By expanding its exclusive offerings to these sought-after locations, the cruise line is ensuring that guests can enjoy not only the best of these beautiful islands but also a level of luxury that sets a new standard for luxury cruises. These beach clubs will provide travelers with the perfect blend of relaxation, exploration and world-class amenities, ensuring their vacation experience reaches new heights of luxury and sophistication.

Following the launch of Royal Beach Club Paradise Island, the cruise line will bring its first-ever beach club to Mexico, opening in Cozumel in 2026. Additionally, a major milestone for the brand will come in the form of its first European beach club on the popular Greek island of Santorini. Scheduled to open in the summer of 2026, Royal Beach Club Santorini will offer an upscale vacation experience for travelers exploring the Mediterranean on Royal Caribbean and Celebrity Cruises ships.

The launch of this new beach club coincides with the debut of Legend of the Seas, the third ship in Royal Caribbean’s Icon Class, which will sail the Mediterranean that same summer. Passengers on Royal Caribbean and Celebrity Cruises ships, including Celebrity’s newest ship, Celebrity Xcel, will have the opportunity to enjoy an exclusive Royal Beach Club experience. This new beach club promises to add an exciting layer to the vacation experience, blending the beauty of Santorini’s distinctive landscape with the personalized service that Royal Caribbean is known for.

Curated Santorini Experience: More than just a beach

Royal Beach Club Santorini is not just another beach club; It is an immersive destination that will become a magnet for travelers visiting the island. The Beach Club will be the centerpiece of the Ultimate Santorini Day Trip, which combines a visit to the exclusive club with a tour of the island’s most famous landmarks. Guests will enjoy the tranquil beauty of the Aegean Sea as they relax at the beach club, then have the opportunity to explore Santorini’s stunning villages, such as picturesque Oia, with its whitewashed houses and blue-domed churches, and Fira, the island’s vibrant capital perched on the cliffs.

The ultimate Santorini day trip is designed to provide the perfect balance between relaxation and exploration, making it the perfect way to experience the essence of this magical island. The new beach club will not only provide a luxurious setting, but will also offer an authentic experience that complements Santorini’s unique culture and heritage.

Tackle overcrowding with Royal Beach Club Santorini

Santorini has long been a popular port for cruise ships, but it has also faced significant overcrowding, especially during the summer months. To help ease congestion and improve the visitor experience, the Royal Santorini Beach Club will play a key role in redistributing cruise passengers across the island. This approach will allow visitors to start their trips from one of three different locations, helping to reduce overcrowding at major tourist sites and giving guests more time to fully enjoy the island’s charm without feeling rushed.

The introduction of the Royal Beach Club is part of a larger initiative by Royal Caribbean to improve the overall guest experience in crowded destinations, providing more options for travelers to enjoy relaxation and cultural exploration in a more balanced way.

A growing global collection of exclusive destinations

The Royal Beach Club Santorini is just the beginning of Royal Caribbean’s plan to offer a wide range of exclusive destination experiences around the world. By 2028, the cruise line aims to reach eight exclusive destinations, enriching its portfolio of unique and special vacations for guests. These new locations will expand to include existing popular destinations such as Perfect Day at CocoCay in the Bahamas and Labadee in Haiti, each offering a unique beach experience.

Among the new and upcoming additions are:

• Royal Beach Club Paradise Island: A brand new beach destination in Nassau, Bahamas, opening in December 2025.
• Silversea Cormorant on 55 South: The southernmost hotel in the world, located in Chile, will open in January 2026 for Silversea passengers.
• Royal Beach Club Cozumel: Royal Caribbean’s inaugural beach club in Mexico, opening in 2026.
• Liliba: A tropical beach destination for Australian cruises, located on Lilipa Island, Vanuatu, scheduled to open in early 2027.
• Perfect day MexicoA 200-acre resort in Costa Maya, Mexico, which includes a huge water park, is expected to open in the fall of 2027.

With these new developments, Royal Caribbean is committed to creating more opportunities for guests to enjoy private and exclusive beach experiences in some of the most incredible locations in the world. From the volcanic beauty of Santorini to the sunny beaches of Cozumel, each new destination will offer something unique, ensuring guests have unforgettable moments that perfectly blend relaxation, adventure and culture.

Expand your horizons and enhance your cruise experience

The addition of Royal Beach Club Santorini represents a bold step in Royal Caribbean’s ongoing efforts to elevate the cruise experience. With each new destination, the company expands its offerings, allowing guests to enjoy not only luxurious, private beach retreats but also deeper connections with the destinations they visit. By 2028, guests will be able to experience these exclusive destinations as part of a curated cruise vacation that offers unparalleled opportunities to relax, explore and create lasting memories.

Royal Caribbean’s expansion of its shore club portfolio represents a major shift in how the cruise line shapes the future of travel. As more destinations are added, the Exclusive Beach Club concept will redefine what it means to take a luxury cruise, offering more personalized and immersive experiences that cater to travelers seeking the best of both worlds: the beauty of the destination and the exceptional service provided by Royal Caribbean.